Reviews

5 star rating

Great course to get started with the platform

Quinn Charney

Relatively new to Amazon advertising in general, but this course was easy to follow. Very clear without getting too much into the weeds. I would definitely recommend to anyone just starting with Perpetua.

Relatively new to Amazon advertising in general, but this course was easy to follow. Very clear without getting too much into the weeds. I would definitely recommend to anyone just starting with Perpetua.

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5 star rating

Great Course

Mike Brecko

Very good at getting you set up with the basics so you can hit the ground running.

Very good at getting you set up with the basics so you can hit the ground running.

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5 star rating

Advanced Course

Kiran Zehra

It was an excellent learning experience.

It was an excellent learning experience.

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5 star rating

Looking to learn more from Perpetua Ad School

Suleman Mehmood

Perfectly explained each & every important aspect of ad types.

Perfectly explained each & every important aspect of ad types.

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5 star rating

Good Introduction

Rick Daniel

Quiz reviews help lock in what you learn.

Quiz reviews help lock in what you learn.

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5 star rating

Good course

Gordhan Avaiya

Good course for beginners.

Good course for beginners.

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5 star rating

Very helpful

Hidde van der Heide

Course was extensive and covered all the main subjects. A great way to start working with Perpetua.

Course was extensive and covered all the main subjects. A great way to start working with Perpetua.

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5 star rating

Awesome

MD Hasib Kabir Sunny

I've learned a lot about PPC from this course. They talked about everything with examples. Every topic was so easy to understand.

I've learned a lot about PPC from this course. They talked about everything with examples. Every topic was so easy to understand.

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5 star rating

Amazing tool with all the guidance related to Amazon Advertising

Muhammad Asif Adeel

This is a really incredible tool and I'm amazed to see the content of the course. Everyone should do this Perpetua course.

This is a really incredible tool and I'm amazed to see the content of the course. Everyone should do this Perpetua course.

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5 star rating

Short Yet Detailed

Soroush Mirseraji

I love how the videos are short which make them easily consumable. The video is very informative and walks you through the whole process really well.

I love how the videos are short which make them easily consumable. The video is very informative and walks you through the whole process really well.

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5 star rating

Review

Noman Sharif

Perpetua's explanations were clear and concise, and he provided plenty of helpful examples and tips throughout the course.

Perpetua's explanations were clear and concise, and he provided plenty of helpful examples and tips throughout the course.

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Course Overview

  • 1

    Getting Started with Perpetua

    • Welcome!

    • Connecting an Amazon Advertising Account

    • Troubleshooting Account Connection Errors

    • Managing User and Account Settings

    • Navigating Your Perpetua Account

    • Knowledge Check - Chapter 1

  • 2

    Introduction to Goals: Sponsored Products

    • Ad Engine Basics

    • Sponsored Products Goals Overview

    • How to Launch a Sponsored Products Goal

    • Grouping Products in Your Goals

    • Knowledge Check - Chapter 2

  • 3

    Introduction to Goals: Sponsored Brands

    • Sponsored Brand Ads Overview

    • Sponsored Brand Goals in Perpetua

    • Launching a Product Collection Goal

    • Launching a Video Goal

    • Knowledge Check - Chapter 3

  • 4

    Introduction to Goals: Sponsored Display

    • Sponsored Display Ads Overview

    • Sponsored Display Goals Overview

    • Launching a Sponsored Display Goal

    • Knowledge Check - Chapter 4

  • 5

    Understanding the Initial Performance of Your Goals

    • Campaign Naming Structure

    • Campaign Lifecycle Breakdown

    • Why is My ACOS Increasing?

    • Why is My Goal Not Spending?

    • Why is My Budget Running Out?

    • Analyzing Basic Goal Performance Data

    • Knowledge Check - Chapter 5

  • 6

    Goal Management Tools & Strategies: Part 1

    • Keyword and ASIN Management Strategies

    • Editing Keywords and ASINs in Your Goals

    • Campaign-Level Adjustments in Perpetua

    • Launching Goals With New Products

    • Reporting and Analytics Tools in Perpetua

    • Analyzing Performance Metrics

    • Knowledge Check - Chapter 6

  • 7

    Goal Management Tools & Strategies: Part 2

    • Changing Ad Units and Targeting Types

    • What is a Keyword Boost?

    • Launching a Keyword Boost

    • Bid Adjustments in Perpetua

    • Bulk Operations for Goals

    • Bulk Operations for Targets

    • Knowledge Check - Chapter 7

    • Feedback Survey